HENNING, IL --

Full-Fill Industries, LLC has launched an updated website, www.full-fill.com, as part of a new marketing campaign for the aerosol food company.

The website will support national and international sales efforts and customer service programs for the central Illinois company. It includes specifics about the company's three production lines, its quality systems and the corporate history.

Full-Fill Industries is the leader in food aerosol product manufacturing, and focuses primarily on private brands. The company's products include food sprays for cooking, grilling, baking, flavoring and cake frosting. The cooking sprays are distributed nationally to leading grocery stores and in the foodservice industry. The company was founded in 1999 by the Clapp Family of Danville, Illinois.

"We now find ourselves dealing with leading food product companies. We wanted to heighten our brand image and leverage our company in this highly competitive market.

This new website is the centerpiece of our marketing efforts," said David L. Clapp,

Full-Fill Industries' chief executive officer and president.

Full-Fill Industries also recently redesigned its company logo, registered a new slogan -- Propelling Good Food™ -- and launched a new Facebook page.

The website was a partnership between the Full-Fill Industries marketing staff and SpinWeb LLC of Indianapolis.